“People rarely buy features. People sometimes buy benefits. People always buy emotion.” – Seth Godin To connect with the person watching your video, and attract the right people to your business, you need to show up as yourself… Show up as yourself, but not just any old version of yourself. You want to be your […]
Category: Story Telling
How do you keep coming up with new video ideas to connect with your community and grow your business? If you’re feeling the pressure to consistently upload and post videos but are struggling to come up with new ideas, in this article we’ll look at are five ideas for video topics, plus some other strategies […]
If you are new to the video-making game, or you’re still trying to find your stride on camera, I have an exercise and a challenge for you to help you feel more confident in your presentation. Today we’re going to breakdown a process called the Elevator Pitch Video Exercise. One of the first video projects […]
Do you find yourself hitting the record button and drawing a blank? Or taking hours upon hours to film one video and coming away frustrated because it didn’t come across the way you wanted it to? Let’s talk about how you can create a solid outline for your videos so you can save time and […]
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Captivate Your Audience
If you don’t believe in the content you’re sharing, your audience won’t either. If you don’t love what you’re talking about and feel compelled to get it out into the world, your message could fall flat. The greatest presenters in the world speak with such conviction and with such belief in the words they are […]
Who are you talking to when you create your videos? The camera may be the thing you’re physically speaking to, but you are never, ever speaking to just a camera. If you want to get your message through to your target audience, you have to speak to that person directly. And I don’t mean all […]
I created a post back in May that was all about interview techniques for more engaging interviews and conversations. Since starting my podcast, Mindset Mastery I have gone on a massive journey as an interviewer and I’ve learnt so much more about the art of conversation, from practically engaging in so many more of them, […]
There’s a place called Deon’s Lookout on the way to Birdsville (the most western town in Queensland) when you drive from the east. You can walk around the top of this lookout for 360-degree views of absolute… nothing. Not an inkling of civilisation as far as the eye can see. Trees line the empty creeks […]
“I want to make videos, but I don’t know what to say or do when I’m sitting in front of the camera.” This is one of the most common things I talk to my clients about – especially if it is the first time they’re thinking about creating videos. I want to make one thing […]
I love interviews because when you get someone talking about something that they are really passionate about, their whole body language and voice changes, and it can be magical. Interviews are great to break up the content on your social media and also to have a different voice reinforcing, or bringing a new perspective to […]